Gymbox picks BMB as creative agency

We’re excited to announce that the popular health & fitness brand, Gymbox, has appointed us as its creative agency, following a competitive pitch.

Gymbox entered the UK fitness industry when it launched in 2003, from one club in Holborn, originally a car park site. Now operating from 11 London locations, Gymbox clubs were the first to feature boxing rings (most Olympic sized), live DJ sets, interiors styled by nightclub designers, free weights spaces and personal trainers – and a distinct approach to fitness classes.

We will be helping refresh its branding and produce a campaign ready for re-opening, just as post Covid-19 restrictions are lifted in the UK.

“We’ve always been the antidote to boring gyms and BMB showed us what that means in this new world. We’re really looking forward to partnering with them to move the brand forward.”
Rory McEntee, Brand & Marketing Director at Gymbox