FREE NOW appoints BMB as global strategic and creative lead

We are thrilled to have been appointed by mobility service provider FREE NOW to devise a long-term creative platform, with the first campaign set to launch across Europe later this year.

“BMB fought off tough competition, and we are delighted to partner with them to strengthen the brand behind FREE NOW, Europe’s leading multi-mobility platform.”

— Grae Barnes, Director of Brand, FREE NOW


FREE NOW is already Europe’s biggest multi-mobility app. Operating in over 60 cities, it helps users move freely using anything from black cabs, to private hire vehicles, to car shares, to eScooters, eBikes and eMopeds – with public transport set to follow.